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Samsung unveils its newest Tile competitor, the Galaxy SmartTag

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Alongside its other announcements at Samsung’s event today, the company introduced its new Galaxy SmartTag Bluetooth locator, a lost item beacon for Samsung owners and a competitor with Tile. Like Tile and Apple’s forthcoming AirTags, the beacon can be attached to keys, a bag, a pet’s collar or anything else you want to track. Initially, these SmartTags will use Bluetooth to communicate with a nearby Samsung device, however, the company confirmed a ultra-wideband (UWB) powered version called the SmartTag+ will arrive later this year.

The latter would allow the SmartTag to better compete with Apple’s AirTags, which are also expected to take advantage of newer iPhones’ UWB capabilities. Tile, in anticipation of this news, has already developed a UWB tracker arriving later this year, as well.

The SmartTag announced today, the Galaxy SmartTag11, will use Bluetooth and there is only one main SKU — not a range of products in different sizes or configurations. However, the tracker will be sold in two color variations: Black and Oatmeal.

The tracker works with any Galaxy device, a Samsung rep told us, as long as the device runs Android 10 or later.

Device owners can then locate the missing item with the SmartTag attached using the SmartThings Find app.

This works similar to Tile and other BLE (Bluetooth Low Energy) trackers. When the SmartTag is offline — meaning, disconnected from the Galaxy S21 or other device — it sends a BLE signal that can be detected by nearby Galaxy devices. When detected, the device will send the nearby location information to the SmartThings Fine app so you can locate the item. Samsung says the SmartThings Find user data is encrypted and securely protected, so your location and personal information is safe when you lose your device and use the app to search for it.

The app will also offer a variety of locating tools, including a “Notify me when it’s found” option, as well as “Search Nearby,” “Search,” and “Ring” tools. Like Tile, you can also use a SmartTag to locate a missing phone. In this case, you push the Galaxy SmartTag button twice to receive an alert to help locate the missing phone.

The tag can also be customized to do other things when pushed once, so you could easily turn on your lights or TV when you return home, for example.

Ahead of the announcement, regulatory documents showed the tracker as a slightly chunkier version of Tile’s trackers, powered by a CR2032 cell battery, with Bluetooth connectivity. (We’ve confirmed the battery is, in fact, a user-replaceable CR2032.)

A Samsung rep could not provide us with the official and detailed tech specs for the device ahead of its announcement today, but we’ll update if the company figures it out. Unfortunately, without the confirmed details like whether the battery is user-replaceable, for example, or what the range is, it’s difficult to make a proper comparison to the existing trackers on the market. (You can’t always go off leaks alone here, either, as they aren’t always an indication of the final product. But the regulatory filings are likely a good starting point.)

To promote adoption, Samsung is giving away the new trackers pre-orders. From Jan. 14 to Jan. 28, 2021, consumers who pre-order the Galaxy S21 Ultra will get a $200 Samsung Credit plus a free Galaxy SmartTag. That could help the devices gain a little more traction, as Samsung’s previous investments in tracking gadgets, including its 2018 LTE-based SmartThings tracking fobs, never really caught on.

Outside the pre-order promotion, the SmartTags will cost $29.99 individually and will be sold starting Jan. 29th.

This is slightly steeper than Tile’s entry-level Bluetooth tracker, the Tile Mate, which retails for $24.99.

Lyron Foster is a Hawaii based African American Musician, Author, Actor, Blogger, Filmmaker, Philanthropist and Multinational Serial Tech Entrepreneur.

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Will this time be any different for Twitter?

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As Twitter seems to buy its way into competing with Clubhouse and Substack, one wonders whether the beleaguered social media company is finally ready to move past its truly awful track record of seizing opportunities.

Twitter’s pace of product ambition has certainly seemed to speed in the past several months, conveniently following shareholder action to oust CEO Jack Dorsey last year. They’ve finally rolled out their Stories product Fleets, they’ve embraced audio both in the traditional feed and with their beta Spaces feature, and they’ve taken some much-publicized steps to reign in disinformation and content moderation woes (though there’s still plenty to be done there).

In the past few weeks, Twitter has also made some particularly interesting acquisitions. Today, it was announced that they were buying Revue, a newsletter management startup. Earlier this month, they bought Breaker, a podcasting service. Last month, they bought Squad, a social screen-sharing app.

It’s an aggressive turn that follows Twitter’s announcement that it will be shutting down Periscope, a live video app that was purchased and long-neglected by Twitter despite the fact that the company’s current product chief was its founder.

TikTok’s wild 2020 success in fully realizing the broader vision for Vine, which Twitter shut down in 2017, seems to be a particularly embarrassing stain on the company’s history; it’s also the most crystallized example of Twitter shooting itself in the foot as a result of not embracing risk. And while Twitter was ahead of that curve and simply didn’t make it happen, Substack and Clubhouse are two prime examples of competitors which Twitter could have prevented from reaching their current stature if it had just been more aggressive in recognizing adjacent social market opportunities and sprung into action.

It’s particularly hard to reckon in the shadow of Facebook’s ever-swelling isolation. Once the eager enemy of any social upstart, Facebook finds itself desperately complicated by global politics and antitrust woes in a way that may never strike it down, but have seemed to slow its maneuverability. A startup like Clubhouse may once seemed like a prime acquisition target, but it’s too complicated of a purchase for Facebook to even attempt in 2021, leaving Twitter a potential competitor that could scale to full size on its own.

Twitter is a much smaller company than Facebook is, though it’s still plenty big. As the company aims to move beyond the 2020 US election that ate up so much of its attention and expand its ambitions, one of its most pertinent challenges will be reinvigorating a product culture to recognize opportunities and take on rising competitors — though another challenge might be getting its competition to take it seriously in the first place.

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Sila Nanotechnologies raises $590M to fund battery materials factory

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Sila Nanotechnologies, a Silicon Valley battery materials company, has spent years developing technology designed to pack more energy into a cell at a lower cost — an end game that has helped it lock in partnerships with Amperex Technology Limited as well as automakers BMW and Daimler.

Now, Sila Nano, flush with a fresh injection of capital that has pushed its valuation to $3.3 billion, is ready to bring its technology to the masses.

The company, which was founded nearly a decade ago, said Tuesday it has raised $590 million in a Series F funding round led by Coatue with significant participation by funds and accounts advised by T. Rowe Price Associates, Inc. Existing investors 8VC, Bessemer Venture Partners, Canada Pension Plan Investment Board, and Sutter Hill Ventures also participated in the round.

Sila Nano plans to use the funds to hire another 100 people this year and begin to buildout a factory in North America capable of producing 100 gigawatt-hours of silicon-based anode material, which is used in batteries for the smartphone and automotive industries. While the company hasn’t revealed the location of the factory, it does have a timeline. Sila Nano said it plans to start production at the factory in 2024. Materials produced at the plant will be in electric vehicles by 2025, the company said.

“It took eight years and 35,000 iterations to create a new battery chemistry, but that was just step one,” Sila Nano CEO and co-founder Gene Berdichevsky said in a statement. “For any new technology to make an impact in the real-world, it has to scale, which will cost billions of dollars. We know from our experience building our production lines in Alameda that investing in our next plant today will keep us on track to be powering cars and hundreds of millions of consumer devices by 2025.”

The tech

A lithium-ion battery contains two electrodes. There’s an anode (negative) on one side and a cathode (positive) on the other. Typically, an electrolyte sits in the middle and acts as the courier, moving ions between the electrodes when charging and discharging. Graphite is commonly used as the anode in commercial lithium-ion batteries.

Sila Nano has developed a silicon-based anode that replaces graphite in lithium-ion batteries. The critical detail is that the material was designed to take the place of graphite in without needing to change the battery manufacturing process or equipment.

Sila Nano has been focused on silicon anode because the material can store a lot more lithium ions. Using a material that lets you pack in more lithium ions would theoretically allow you to increase the energy density — or the amount of energy that can be stored in a battery per its volume — of the cell. The upshot would be a cheaper battery that contains more energy in the same space.

The opportunity

It’s a compelling product for automakers attempting to bring more electric vehicles to market. Nearly every global automaker has announced plans or is already producing a new batch of all-electric and plug-in electric vehicles, including Ford, GM, Daimler, BMW, Hyundai and Kia. Tesla continues to ramp up production of its Model 3 and Model Y vehicles as a string of newcomers like Rivian prepare to bring their own EVs to market.

In short: the demand of batteries is climbing; and automakers are looking for the next-generation tech that will give them a competitive edge.

Battery production sat at about 20 GWh per year in 2010. Sila Nano expects it to jump to 2,000 GWh per year by 2030 and 30,000 GWh per year by 2050.

Sila Nano started building the first production lines for its battery materials in 2018. That first line is capable of producing the material to supply the equivalent of 50 megawatts of lithium-ion batteries.

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Daily Crunch: Calendly valued at $3B

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A popular scheduling startup raises a big funding round, Twitter makes a newsletter acquisition and Beyond Meat teams up with PepsiCo. This is your Daily Crunch for January 26, 2021.

The big story: Calendly valued at $3B

Calendly, which helps users schedule and confirm meeting times, has raised $350 million from OpenView Venture Partners and Iconiq.

Until now, the Atlanta-based startup had only raised $550K, but the company says it has 10 million monthly users, with $70 million in subscription revenue last year.

“Calendly has a vision increasingly to be a central part of the meeting life cycle,” said OpenView’s Blake Bartlett.

The tech giants

Twitter acquires newsletter platform Revue — Twitter is getting into the newsletter business.

TikTok is being used by vape sellers marketing to teens — Sellers are offering flavored disposable vapes, parent-proof “discreet” packaging and no ID checks.

PepsiCo and Beyond Meat launch poorly named joint venture for new plant-based food and drinks — The name? The PLANeT Partnership.

Startups, funding and venture capital

Fast raises $102M as the online checkout wars continue to attract huge investment — The new funding was led by Stripe.

SetSail nabs $26M Series A to rethink sales compensation — SetSail says salespeople should be paid them throughout the sales cycle.

Mealco raises $7M to launch new delivery-centric restaurants — By launching a restaurant with Mealco, chefs don’t sign a lease or pay any other upfront costs.

Advice and analysis from Extra Crunch

Ten VCs say interactivity, regulation and independent creators will reshape digital media in 2021 — We asked about the likelihood of further industry consolidation, whether we’ll see more digital media companies take the SPAC route and, of course, what they’re looking for in their next investment.

The five biggest mistakes I made as a first-time startup founder — Finmark CEO Rami Essaid has some regrets.

Does a $27B or $29B valuation make sense for Databricks? — A look at Databricks’ growth history, economics and scale.

(Extra Crunch is our membership program, which helps founders and startup teams get ahead. You can sign up here.)

Everything else

President Joe Biden commits to replacing entire federal fleet with electric vehicles — His commitment is tied to a broader campaign promise to create 1 million new jobs in the American auto industry and supply chains.

Meet the early-stage founder community at TC Early Stage 2021 — Early Stage part one focuses on operations and fundraising and takes place on April 1-2, while Early Stage part two focusing on marketing, PR and fundraising and runs July 8-9.

The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

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